Director:
Irina DAKEVA
Creative Directors:
Laurence LEPETIT & Eric BUISSON
@QKparis
Artistic Directors:
Moon CUBE, Louison PENNEL
Producer:
Nicolas TIRI

Armani’s holy trinity of skin foundation products, my armani to-go cushion, the power fabric, and the luminous silk foundation are presented through three lifestyle sets. This campaign was made to enhance the models’ naturalness in their everyday life, to let them be free and show the best of themselves, revealing their beauty from the inside out, rather than transforming.
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